Determine if you are a good fit for each other. Having a functional work relationship will only make each of your lives easier. That company is coming to you for advice and even though you are not technically working for the same company you are definitely going to be in each others lives for some time to come. Evaluate each other and determine if your personalities and works styles mesh well together. It is okay to politely tell a client that you aren’t the right fit for the project and refer them to somebody else who may be.
This is where search engine optimization (SEO) comes in. A high ranking on the first or second page of the search engines will give you an endless flow of free targeted traffic. But it’s easier said than done.
Especially if the SEO course that you have chosen have utilized various media to deliver its tutorials or lessons. It may include some DVDs with videos showing you the step by step process of optimizing your website. It may include a PowerPoint presentation with the bulleted points to make it a lot easier to learn the process one point at a time. It may also include a whole disc filled with mp3 interviews of the top SEO and Internet marketing gurus. Surely you can learn a lot from these interviews just by listening to themselves. You may also get some print outs that may include other materials not tackled in the videos. Of course all of these are just the media that can be used for any given course.
Find an analytics program that works for you. Most hosting companies offer some type of log program; there are professional analytics programs which offer a wide variety of features; there are even great free programs available. Personally, we use a combination of programs. Use your analytics to measure your SEO audits results and make any necessary changes to your on-going strategy.
Step 2 : When you decide or discovered the product or service that you likes to promote, create a website. The web page act as your salesman that sales or represent you 24 7 and anybody can acces it from any corner of the globe. Construct a website with decent design and details. Your content should be about the product that you are advertising.
Anyone can sit down and knock out some sort of SEO audit. Anyone can put together an action plan. Meetings? Easy. Emails? Memos? Big deal. Where’s the action? Where’s the ‘hands on’? Who’s getting this stuff done? Most importantly – where are the results?
Any “relevant” content will due, as long as it is useful to the visitor. Original content is best (but more difficult). This will not only add quality pages to your site, but attract visitors. The more often new content is added, the more of an increase in repeat visitors. Make sure it is useful and relevant to your site, or you will only “water it down” which can have an opposite effect. Good content will then encourage others to link to your site. The infamous “backlinks”. Link popularity is very important for both ranking high in the SERP’s (search engine results pages) as well as sending traffic to your site through these links.
Without Internet marketing, finding a website on the Internet is a bit like finding a needle in a haystack. The reason is very simple. Right now it is estimated that there are roughly 450 million websites on the Internet and this number is growing at a rate of 4.5 million new websites being added each month. For any given search phrase, there are likely to be thousands of results returned. If you want people to find your website in the search engines, showing up at the top of the search results needs to be a priority.